UK alternative rock outfit DON BROCO release the vertical video for their fiery new single “Hype Man.” Shot, framed, and optimized for modern viewing, this version of the video brings fans a fresh, immersive visual experience tailored for mobile platforms.
“Hype Man” continues Don Broco’s bold fusion of nu-metal energy and alternative rock sensibility. The track blends rap-metal verses, crushing guitar motifs, electronic elements, and soaring choruses — all wrapped in the band’s signature melodic aggression.
In tandem with the vertical video, Don Broco push a message of solidarity and camaraderie. Vocalist Rob Damiani explains that “Hype Man” is about the importance of having someone who lifts you when life’s weight feels unbearable. The video’s format tightens the connection between band and viewer, delivering impact with immediacy.
The vertical version of “Hype Man” is now streaming on Don Broco’s official YouTube channel and promoted across their social platforms. Expect more video variants, behind-the-scenes content, and immersive visual experiences as the band leans into this next phase of their evolution.
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